Becauseweliveit announces the release of their debut record “To The Fullest.” The brand which was established back in ’96 is an authentic representation of Boom-Bap and the culture that epitomizes the fundamental, yet forgotten elements of Hip-Hop.
“To The Fullest”, produced by 12 Finger Dan features an elite group of iconic MC’s that include REKS, Masta Ace, and Rakaa Iriscience of Dilated Peoples with scratches by Stevie Drumz. The record is available on a classic black 33 rpm 12” vinyl maxi-single including the original version, two remixes, and instrumentals; purely befitting for DJ’s and Hip-Hop disciples.
REKS, Masta Ace, and Rakaa carrying Hamburg, New York, Boston, and Los Angeles on their backs; unite for a perfect storm all in the name of Boom-Bap. This is an uplifting record to vibe to that exudes dedication, momentum, and longevity delivered by three prolific MC’s aiming to lodge Hip-Hop onto the forefront.
“To The Fullest” begins with Hip-Hop historic gems then emanates into a combustion of soulful beats over classic, record spinning scratches. Each MC then cannily describes their emergence into Boom-Bap along with their dedication to ‘kill tracks’ and ‘hit everyone with rhymes’. Simply put, this league of lyrical warriors stand in a class of their own while amateurs are forced to sit down.
The concept of a white background, or blank canvas, in the video allows listeners to zone in on the lyrical messages that REKS, Ace, and Rakka idealistically depict. Legendary Mr. Wiggles of Rock Steady Crew provides a set of cultured BBoy moves while the scratches from Dan and Drumz will have Hip-Hop heads around the world flocking to the next house party or bball court celebrating unadulterated Boom-Bap.
Watch “To the Fullest” Now:
To The Fullest is available on vinyl and digital platforms:
Vinyl: www.becauseweliveit.com • www.hhv.de • www.vinyl-digital.com
Google Play: https://bit.ly/2QV8IC3